DESIGN INSPIRATION | EMMADIME

3 June 2014

Emmadime, Emma Robertson, knitting by design, book, design, inspiration, graphic design, blog, Oakland, studio

I’ve been a fan of Emma Robertson’s blog Emmadime for a while now and love how she puts her heart and soul into just everything she does.

Writing a book about knitting as well as making a short promo video – just awesome! Shooting ‘A Day in The Life’ and showing off her beautiful studio space – super cute and great soundtrack (making the rest of the world’s freelance designers drool with envy and bop along). Arranging a monthly movie night for creative ladies in the bay area – oh, how I wish I’d live round the corner. Giving non other than Erin Hiemstra and the team from Apartment 34 a little design lecture and workshop – genius idea. Oh, and of course today’s highlight, a printed promo brochure for photographer Eva Kolenko.

I absolutely adore how Emma treated the photography and overlaid the images subtly with text and minimal graphics. It feels very modern and approachable but very classy at the same time. I love that Emma hasn’t added too many design elements so the client, ie Eva’s photography is still the hero.

The brochure is 38 pages and has a poster as well as a perforated recipe card to take out. A neat idea and a subtle call to action as it will presumably encourage people to stick it to their wall or good ol’ fashioned pinboard reminding them to give Eva a shout when it comes to commissioning the next shoot. I like it!

Pop over to Emma’s blog for some more photos of this beautiful piece of print promotion and say hi from me. Love your work Emma!
 

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Emmadime, Emma Robertson, knitting by design, book, design, inspiration, graphic design, blog, Oakland, studio

 
DESIGN | Emmadime
PHOTOGRAPHY | Eva Kolenko
 
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