WILD BOYS AND GIRLS | SS2016 LAUNCH

5 March 2016

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back
 

Hey peeps, I’m back! After a few frantic weeks (months) working on the new Spring Summer 2016 collection for Wild Boys and Girls I’m just a little bit proud to finally show you the result of all those late nights and copious amounts of coffee and dark chocolate – I should ask Lindt Chocolatier to sponsor me.

Caroline Jones took theses fantastic look book pictures of our new range and I couldn’t be happier. It playfully conveys what WBG is all about: Have fun. Be loud. Be noisy. Be wild. Be creative. Sing, dance, laugh, play, try things out and let your imagination run wild – it’s the *only* way to learn. And most of all don’t be afraid to make a fool of yourself.

For Spring Summer we are expanding our kids apparel and decor range and have three mini capsule collections.

Our EVERYDAY collection covers you all year round with succinct and strong typographic prints and the boy / girl and bro / sis graphics are perfect for some sibling twinning. The PARTY collection features fun prints like masks and fete. And our ADVENTURE collection is perfect for showing off your little one’s wild side with our popular arrows as well as new prints like cactus, ouch and adventure.
 

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back
 

All t-shirts are now designed and made in the UK, slim fitting in super soft 100% cotton, kind to skin and without an itchy back neck label for added comfort.

No Wild Boys and Girls room would be complete without some statement wall art and we’ve added some minimal pared back graphics and hip typographic prints to compliment the t-shirt range.

To check out the new collection head over to the shop.
 

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

wild boys and girls, ss2016, spring summer, launch, collection, kids apparel and decor, look book, capsule collection, designed and made in the uk, statement wall art, minimal graphics, monochrome, succinct typographic prints, strong, simple, pared back

 
MORE INFORMATION | Wild Boys and Girls shop
PHOTOGRAPHY | Caroline Jones
 
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4 thoughts on “WILD BOYS AND GIRLS | SS2016 LAUNCH

  1. Georgie Ludlow

    Annie I love it. So fun! Will be purchasing for Elise soon. The photos are gorgeous too. Wishing you loads of success with it. Georgie xx

    Reply
  2. Ardith

    Fantastic collection and those photos are bursting with energy and fun, and cuteness. May this new collection be wildly successful. Cheers, Ardith

    Reply

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