Since the heat wave in the UK shows no signs of abating I am going to freshen you all up with some ice-cool shots of… well, hot guys in cool beachwear. Take note, all very pin-able!
Everybody knows that H&M have got their price point right but they sure got their beachwear for men spot on this summer. From boardshorts and swim briefs to city suits with shorts their collection is fresh as a watermelon in terms of colour, pattern and cut.
Daniel Craig paved the way for tighter swim briefs which have become popular with guys that want to show off their hard work in the gym and dedication to healthy diets. Board shorts are also huge this summer and with a slimmer fit are not just a prerogative for the under 25s! Note Matthew McConaughey and Hugh Jackman are fans of the board short and they are both 40+ (hot) dads. Ok, they’re also insanely good looking, talented and rich BUT the point remains it’s your body shape and not the age that defines what suits you on the beach.
I totally dig the linen style summer suit with shorts look and I’m hoping this heat wave will bring out some brave and stylish dressing amongst British men. Be sure you give them an encouraging nod when you see one!
Enjoy!
More information | H&M